It may sound like a broken record but it really does depend on what exactly you are looking for. Fortunately there is a starting point. I try to make these blogs as open as possible. The aim is show the broad spectrum of what is available and what you can expect from most production companies. When it comes to cost everyone is different.
Unfortunately there isn’t a “recommended retail price.” Therefore I can only address what we charge. We know it’s less expensive than some and more expensive than others. We don’t hide from that. Every cost has been accounted for and represents the quality of work and service our clients recieve.
When it comes to making online video the idea is only limited by the budget. We’ve created online videos for tens of thousands of pounds. We love bringing big budget ideas to life. However much of our work is in the £1500-£15,000 bracket.
Here’s a basic outline for a 3-5 minute video with one days filming:
Equipment – £250 per day
This gets you all our in-house equipment. Camera kits, lenses, sound kits, sliders, jibs, lighting kits. We are always expanding but all this is included in one cost.
2 – 3 person crew – £550-£800 per day
We rarely, if ever send out single person crews. We have a duty of quality and standards that we are expected to meet for every video we make. This includes a robust quality method and procedures to minimise technical errors. Each project is assigned a Project Manager and Creative Lead. The Project Manger is your main point of contact handling budgets, schedules and communication. The Creative Lead oversees the creative side of the video. They ensure it meets the brief at every stage. We insist on a level of responsibility and ownership. It’s expected that the people working on your video will be skilful and talented. By encouraging an atmosphere of pride in our method we give our clients the ultimate peace of mind.
Post-production – £295 per day
Storage – £90
For a 3-5 minute online video we allow 3 days in post-production. But this includes enough time for our clients to make changes and get the video they want. Again this is all about ensuring a peace of mind service. When you spend your budget on creating something, you are putting your trust in our hands. This is a huge responsibility that we do not take lightly. Our job is done only when you are happy. This cost includes sound mix and picture grading. We do not add any hidden costs to your invoice.
Music can make or break your online video. What we do is offer you the option of a royalty free library or your own scored music track from your own brief.
Possible extra costs
The costs above cover the majority of online videos we produce. These videos are interview and footage based. There are other costs that need to be included if the idea requires them.
- Pre-production (Scripting, storyboarding etc) – £200
- Voice Over Recording – £30-£50 per hour
- Voice Over Artist – Various
- Motion Graphics – £295 per day
- Actors – £250-£Various
- Specialised Equipment £Various
This list could go on but if you have any special requirements just get in touch and ask our Project Manager, Keiran.