It may sound like a broken record but it really does depend on what exactly you are looking for. Fortunately there is a starting point. I try to make these blogs as open as possible. The aim is show the broad spectrum of what is available and what you can expect from most production companies. When it comes to cost everyone is different.
Unfortunately there isn’t a “recommended retail price.” Therefore I can only address what we charge. We know it’s less expensive than some and more expensive than others. We don’t hide from that. Every cost has been accounted for and represents the quality of work and service our clients receive.
When it comes to making online video the idea is only limited by the budget. We’ve created online videos for tens of thousands of pounds. We love bringing big budget ideas to life. However much of our work is in the £2000-£15,000 bracket.
Here’s a basic outline for a 3-5 minute video with one days filming:
Pre-production/Project Management – £60 per hour
These costs are dependant on the scale of the project and cover preparation time for key elements like scripting or and shot lists. You’ll have a project manager from inception right through to delivery.
Equipment – £300 per day
This gets you all our in-house equipment. Camera kits, lenses, sound kits, sliders, jibs, lighting kits. We are always expanding but all this is included in one cost for most projects. When more specialist kit for a project is needed this will be itemised separately.
2 – 3 person crew – £620-930 per day
We rarely, if ever send out single person crews. We have a duty of quality and standards that we are expected to meet for every video we make. This includes a robust quality method and procedures to minimise technical errors. Each project is assigned a Project Manager and Creative Lead. The Project Manger is your main point of contact handling budgets, schedules and communication. The Creative Lead oversees the creative side of the video. They ensure it meets the brief at every stage. We insist on a level of responsibility and ownership. It’s expected that the people working on your video will be skilful and talented. By encouraging an atmosphere of pride in our method we give our clients the ultimate peace of mind.
Post-production – £350 per day
Storage – £90
For a 3-5 minute online video we allow at least 3-4 days in post-production. But this includes enough time for our clients to make changes and get the video they want. Again this is all about ensuring a peace of mind service. When you spend your budget on creating something, you are putting your trust in our hands. This is a huge responsibility that we do not take lightly. Our job is done only when you are happy. This cost includes sound mix and picture grading. We do not add any hidden costs to your invoice.
Possible extra costs
The costs above cover the majority of basic costs as a starting point. The best way to get an accurate cost is to drop us an email outlining what you are looking for and we can send you an no obligation estimate.